Media Director opening for RMI

Creates and implements strategy while managing development, execution and monitoring of integrated media plans for selected clients.
• Creating, planning, organizing, implementing and control of the media process within the department
• Manages and inspires Media Teams, setting quality standards and enforcing adherence to those standards
• Financially responsible for all areas of Media including internal cost negotiation with vendors and ensuring estimating/media payments are made in a timely manner and on budget
• Should be innovative and be able to identify short term and long term opportunities for the Department and its clients
• Keeps abreast of current trends and the latest technological advances in research and buying/planning software
• Should aggressively pursue new ways to contribute to the overall agency and client profitability
• Sets group goals and maximizes effectiveness of his/her teams
• Development of strategic media plans to increase sales, profit and market share from leads/sales for assigned accounts
• Works with the Media Buyers/Supervisor and A.S. on market conditions, client goals, special opportunities, campaign analysis, and billing
• Monthly or weekly budget reporting/schedules and the coordination of projects and media requests with A.S.
• Manages training and development of Media Personnel
• Sells all work both internally and externally
• Leads weekly departmental staff meetings and sees that status reports are done in a timely manner

• Seasoned knowledge of all interactive media disciplines, including Paid Search, SEO, Display, Mobile and Social
• 6+ years media planning experience w/ a strong emphasis on direct response digital/online media
• 4+ years of management experience, excellent communication skills, both written and oral
• Excellent analytical, multi-tasking and decision making abilities
• Exceptional strategic leadership abilities
• A significant amount of client contact experience
• Strong interpersonal skills to foster optimal department relationships
• Is detail-oriented and strong at implementation
• Creates schedules and budgets and meets them
• Experience negotiating with large media vendors such as Google, Yahoo, Bing and
• Experience with lead generation to client call centers
(Amanda.Papini @

Interactive Media Director.docx


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